Why Search is Like Shooting Fish in a Barrel

James Arnold, Chief Digital Officer, Rooster Strategic Solutions I love search. In fact, if I had a dollar to spend on marketing, I’d put it into search. Why? Because when used correctly, search engine marketing lets you connect with motivated customers at the exact...

The Rooster Cast Ep. 36 – Research Insights

If you have met me, read anything I have written or heard any number of Rooster Casts, you would know how I adore research. eMarketer, Marketing Charts, Pew Research Center and the many endemic studies done in food and agriculture are so powerful in accomplishing my...