by James Arnold | Jun 11, 2020 | The Rooster Cast
Don’t you love trendy content? You know, the top 10 trends in digital marketing in 2020. Those types of articles, highlighting what marketers believe will take off in the next few months. My challenge is figuring out if the author is writing about the...
by James Arnold | Mar 24, 2020 | Other
If not for a virus-forced quarantine, many of us would be in St. Louis today immersed in the latest wisdom in digital marketing and sales in agriculture. Rooster’s Ag Marketing in the Digital Age (AMiDA) event was postponed from March 25 to July 14, and if you...
by James Arnold | Mar 13, 2020 | The Rooster Cast
In preparation for our now postponed digital marketing event, I have been producing a Digital Glossary of Terms. Much of it is simple but there are some terms that confuse or are even misunderstood in digital marketing right now. Here are a few for you. Digital...
by James Arnold | Jan 27, 2020 | The Rooster Cast
The list of digital events is long. There’s Affiliate Summit, Mobile Growth Summit, Social Media Marketing World, Podfest, CX Live, Fuse, MarTech Conference, B2B Online, Programmatic I/O, Content Marketing World and the Digital Summits. If you have the time and...
by James Arnold | Jan 9, 2020 | The Rooster Cast
We are not lacking for cool tools, gadgets and analytics in digital marketing. And we’ll have a full new laod dumped on us this year to have to figure out. Personally, I love it. But the challenge we all have is integration. How does the new fit with the old?...
