by James Arnold | Dec 16, 2020 | The Rooster Cast
As 2020 comes to a close, I am counting down the top digital marketing trends heading into 2021. No. 8 is Artificial Intelligence, specifically in marketing. Some are already putting the AI flag in the ground and calling 2021 the year of AI. There are a number of...
by James Arnold | May 19, 2023 | Digital Intelligence
SOCIAL: The likelihood is that the social media platforms have changed since you established your strategy. Time for a revisit. R Instagram: Third-party stories scheduling? Yes please. R … GIFs in comments, alright. R Meta: Using AI in its ad-targeting approach...
by James Arnold | May 5, 2023 | Digital Intelligence
SOCIAL: Spruce up your social graphics without graphic design training. R … Social engagement metrics are confusing or flawed, depending on your level of need. R … The top error brands make with influencers is squeezing the budget. R … Social...
by James Arnold | Apr 28, 2023 | The Rooster Cast
The NFL draft is going on right now and, as usual, teams are all over the board on their planning for the future. Some see things that others don’t see. In some cases, they are seeing things that aren’t there, leaving everyone perplexed. So, as it relates...
by James Arnold | Apr 21, 2023 | Digital Intelligence
SOCIAL: Even ChatGPT, when asked, believes that influencer marketing is a key digital trend for 2023. R … So you are done working in the native social platforms. Cool. Make all of those changes someone else’s problem with a social tool R …...