I recently presented at an industry marketing event and left myself 5 minutes to present on paid marketing. Paid marketing demands more than 5 minutes for research and establishing the necessary partnerships for success.

But if you don’t have time for all of that work, you should at least do six key things. I’ve covered paid search, paid social, mobile and email messaging and then social media influencers. The last one is video.

Digital Marketers Do This: Video