I have always loved finding digital tools and using them faster, better or smarter than others to reap the greatest and quickest reward from them.

Over the years as digital marketing has become mainstream (and for some mono-stream), these opportunities are more challenging to uncover.

Guess what? Found one. And as usual, it’s not new. It’s just something that most skip and miss out on the benefits.

It’s Schema Markup in search.

Search Schema Markup