I am a huge proponent of content marketing and its multifaceted benefits in marketing. There are pieces of content marketing that I appreciate more, of course. Video, audio, info graphics, blogs, white papers, webcasts, etc. They all can serve many purposes for a brand or product.
I’m also a large-scale user of content marketing as a way to stay ahead of the curve, learn new things and basically be the best digital marketer possible. Because of that, I’ve learned a few tricks that may help you and here are a few.
Better Content in Marketing