The Facebook boycott left its mark with as many as 56 percent of advertisers pausing spend in the platform in July according to a Digiday study.

But was the point made? Really?

The boycott was meant to force Facebook to hinder or close down hate groups and hate speech. Stop Hate for Profit it was hashtagged. Meetings with Facebook with a list of demands along with the public posting of an audit failed to satiate anyone.

Missing the Boycott’s Point