Ted Haller and Lisa McKelvie have joined Rooster Strategic Solutions to further strengthen the firm’s broadcast, print and digital media capabilities. Haller is a media veteran and joins the company as broadcast specialist. He most recently was agricultural research...

Rooster Strategic Solutions’ upcoming ag-focused digital conference, Ag Marketing in the Digital Age (AMIDA), is being postponed  due to health and travel concerns associated with coronavirus (COVID-19). Originally scheduled for March 24 at the Four Seasons Hotel in...

Cheryl Bergeron, Mike Young and Jenny Vatterott have joined Rooster Strategic Solutions to add depth to the firm's creative and project management functions. Bergeron joins Rooster as chief creative director, bringing 25 years of writing and creative direction...

A number of top professionals on the front lines of digital marketing in agriculture will be contributing to the Rooster Strategic Solutions inaugural Ag Marketing in the Digital Age conference on March 24, 2020, at the Four Seasons hotel in downtown St. Louis, Mo....

In its continuing effort to enhance working knowledge on agricultural marketing and sales topics within the industry, Rooster Strategic Solutions provides thought-leadership articles and a regular microcast series on digital topics. Here are the top 15 most popular...

Rooster Strategic Solutions, LLC, invites agricultural marketers and sales executives to its inaugural Ag Marketing in the Digital Age conference on March 24, 2020, at the Four Seasons hotel in downtown St. Louis, Mo. The one-day event will cover various aspects of...

Blair Bruns joins Rooster Strategic Solutions, LLC, as an account executive based out of Peoria, Ill. His new responsibilities will include project management, client counsel and agronomic support. Bruns was most recently a territory manager for Pioneer and a district...

Sixteen-year-agency-veteran Karen Pfautsch joins Rooster Strategic Solutions, LLC, as chief client strategist. Her primary focus will be partnering with clients to identify solutions to their business and marketing pain points. She will also serve on Rooster's...

After almost 30 years at Deere & Company, industry veteran David Pauli joins Rooster Strategic Solutions, LLC, as chief content officer. In this position, Pauli will focus on research, writing, web content development and providing strategic and tactical counsel....

Programmatic can be a valuable tool in food and agricultural marketing, but this digital tool has its special strengths and limitations. The next Rooster Strategic Solutions Wake-Up Webcast will explore the fine details of programmatic: What is programmatic? How can...