Sixteen-year-agency-veteran Karen Pfautsch joins Rooster Strategic Solutions, LLC, as chief client strategist. Her primary focus will be partnering with clients to identify solutions to their business and marketing pain points. She will also serve on Rooster’s executive leadership team.
Pfautsch most recently served as senior vice president at Osborn Barr, providing oversight for the agency’s work on behalf of top-tier clients, including the United Soybean Board, National Corn Growers Association, Ag Biotech Stewardship Technical Committee, U.S. Soybean Export Council, Mississippi Soybean Promotion Board and 4-H. Pfautsch also worked with many leading agribusinesses to develop prominent marketing communications initiatives, such as an industry-wide pesticide resistance program, as well as key agency initiatives involving the country’s most progressive farmers and ranchers.
Rooster founder and chief strategist Josh Turney cites the addition of Pfautsch as an opportunity to provide even more robust strategic thinking and service to clients. “Karen’s passion, perspective and devotion to client success are off the chart,” says Turney. “With her deep knowledge of farmers and the production side of agriculture, and her drive to produce meaningful results with lasting business impact, Karen will be able to jump right in.”
Pfautsch’s background includes a journalism degree from the University of Missouri – Columbia and an upbringing on her family’s corn and soybean farm in Portage Des Sioux, Mo., in St. Charles County north of St. Louis.
Rooster Strategic Solutions is a consultancy firm serving companies in food and agriculture. Based in Clinton, Ill., the firm has satellite offices in Kansas, Virginia, Missouri and Tennessee.