by Laura Evers | Oct 5, 2022 | Other
Laura Evers, Senior Account Executive, Rooster Strategic Solutions “If you give a man a fish, he’s hungry again in an hour. If you teach him to catch a fish, you do him a good turn.” Anne Ritchie, 1885 As the leading expert in land, auctions, and agribusiness-related...
by Tom Hall | Sep 27, 2022 | Other
Tom Hall, Senior Agronomist, Rooster Strategic Solutions Photosynthesis, as any first-year agronomy student (or any farmer) can tell you, is the engine that drives plant growth, fueled by sunlight, carbon dioxide, and water. It’s the very foundation for plant...
by Pat Reese | Sep 26, 2022 | Other
Pat Reese, Chief Media Strategist, Rooster Strategic Solutions Media planners will face significant competition this fall from an unexpected adversary: Politicians. According to Group M, candidates and their parties will spend more than $13 billion leading up to the...
by James Arnold | Sep 19, 2022 | Other
James Arnold, Chief Digital Officer, Rooster Strategic Solutions Measuring digital performance has always involved smoke and mirrors. In the beginning, back in the stone age era of digital marketing (circa the early 90s), the first in a long line of lazy marketers...
by Amy Miles | Sep 14, 2022 | Other
Amy Miles, Account Director, Rooster Strategic Solutions Brooke Clanton, Account Executive, Rooster Strategic Solutions This summer, the Illinois Soybean Association (ISA) announced the winners in their inaugural 20 Under 40 Contest, an initiative designed to connect...
by James Arnold | Sep 13, 2022 | Other
James Arnold, Chief Digital Officer, Rooster Strategic Solutions Last year, Rooster introduced an independent review of agricultural company websites. This is an “apples-to-apples” approach that compares third-party visits/share data across categories, so companies...
