by James Arnold | Jan 12, 2021 | Other
James Arnold, Chief Digital Officer, Rooster Strategic Solutions I love search. In fact, if I had a dollar to spend on marketing, I’d put it into search. Why? Because when used correctly, search engine marketing lets you connect with motivated customers at the exact...
by James Arnold | Jan 6, 2021 | Other
In its continuing effort to enhance working knowledge on agricultural marketing and sales topics within the industry, Rooster Strategic Solutions provides thought leadership articles and a regular microcast series on digital topics. Here are the top 15 most popular...
by Karen Pfautsch | Jan 5, 2021 | Other
Karen Pfautsch, Chief Client Strategist, Rooster Strategic Solutions The Illinois Soy Association (ISA), like many of our clients, is an established and well-respected agricultural outfit. From a communications standpoint, it does an excellent job working with its...
by James Arnold | Jan 1, 2021 | Other
James Arnold, Chief Digital Officer Thankfully, 2020 is now officially over and good riddance. I don’t want to get into all of the ways that 2020 was terrible, and I don’t have to. It was a global pandemic. So, unless you are from the past or an alien, you...
by Rooster Strategic Solutions | Dec 22, 2020 | Other
When I was younger, I had a recurring dream in which I showed up at work without any pants. Today, thanks to work-from-home orders, that nightmare is a reality that I call Tuesday. Or Thursday. Or Blursday. Honestly, I’m not really sure what day it is. Or when I last...
by Tom Hall | Dec 17, 2020 | Other
Tom Hall, Senior Agronomist, Rooster Strategic Solutions Rooster is following issues that threaten production agriculture, ranking them from 1 (Low Danger) to 5 (Extreme Danger). We are watching closely the issues that many activists, lobbyists, and trade associations...
