by James Arnold | Feb 18, 2022 | Digital Intelligence
Looking for some design and color palate ideas to help your social media postings stand out? R … Some marketers just don’t have time to dig into social. That’s a serious mistake. R … Facebook was built behind the scenes and out of the public...
by James Arnold | Feb 4, 2022 | Digital Intelligence
Programmatic video spending grew by nearly 50% in 2021 and may reach unprecedented levels in 2022. R … The experts all point to video — in many forms — as the place where the digital spend will shift in 2022. R … With FLoC off of the pond,...
by James Arnold | Jan 21, 2022 | Digital Intelligence
A new U.S. privacy bill would make drastic changes to digital targeting. R … The IAB slammed the bill, reminding the sponsors that “data-driven digital advertising is the heart of online commerce…” R … Social media influencers have...
by James Arnold | Jan 7, 2022 | Digital Intelligence
Content of the future will have these characteristics — personalized, video, customer centric and interactive. R … Think about each piece of content like this: Is it worth signing up to receive? R .. If your content isn’t pulling in the organic...
by James Arnold | Dec 24, 2021 | Digital Intelligence
Merry Christmas and Happy Holidays! It’s December 24, 2021. It is time to wind down, prepare for whatever 2022 is planning to bring to us, and look back on 2021 to see if there’s anything we can learn. TikTok’s continued rise, Apple’s privacy...
by James Arnold | Dec 10, 2021 | Digital Intelligence
There is research that says it takes 13 pieces of content to convert a buyer. Yikes. What if the content is good? R … In another research piece, only 36 percent of marketers generated measurable success with content marketing. R … You know Clubhouse,...
