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Digital Intelligence Report: January 2021 v. 2

by James Arnold | Jan 22, 2021 | Digital Intelligence

Facebook and Google have an “Open Bidding” deal that politicians are fighting. Google is attempting to educate them … Apple’s iOS 14 privacy settings are causing all kinds of issues on the mobile front, but Facebook has some workarounds …...

Digital Intelligence Report: January 2021

by James Arnold | Jan 8, 2021 | Digital Intelligence

Cookieless solutions aren’t all the same and many are launching. Right now, the cookieless world will be a rich get richer scenario. MORE … Performance marketing sounds uber intelligent but not when you are relying on fraudulent analytics. MORE …...

Digital Intelligence Report: December 2020

by James Arnold | Dec 11, 2020 | Digital Intelligence

The end of the year, even a year like 2020, always welcomes prognostication. Based on this year, what are we going to see in 2021? We are tackling a number of the emerging technologies and trends in our final session of Ag Marketing in the Digital Age next Tuesday....

Digital Intelligence Report: November 2020 v. 2

by James Arnold | Nov 27, 2020 | Digital Intelligence

Digital metrics are unemotional pieces of information that can be formulated into magic elixirs or poison draughts, depending on who is wielding them. But we would all agree that the information must be generated, solid and reviewed. Many turn to Google Analytics or...

Digital Intelligence Report: November 2020

by James Arnold | Nov 13, 2020 | Digital Intelligence

We all employ technology to streamline efforts or offer new capabilities, but it has become increasingly obvious that the technology alone accomplishes nothing. You need talent, both eager and trained, to syphon every last drip of innovation your tools can produce....

Digital Intelligence Report: October 2020 v. 3

by James Arnold | Oct 30, 2020 | Digital Intelligence

Ag Marketing in the Digital Age (AMiDA) launched this month. The first session on Content Marketing had a great group of speakers, was perfectly set up and then an On24 video-encoding server crashed and the live event was left in a shambles. The on-demand version was...
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