by Sally Krueger | Dec 1, 2022 | Other
Sally Krueger, Chief PR Strategist, Rooster Strategic Solutions Most marketers know that social influencer marketing programs work. And by work, I mean they really work, generating 20 times more reach and up to 7 times more engagement than brand-owned content. Setting...
by Sally Krueger | Jun 7, 2022 | Other
Sally Krueger, Chief PR and Content Strategist At Rooster, we’re pleased to have a stable of employees with decades of professional and personal experience in and around the equine community. Here’s an example of a Rooster who runs on horsepower. When did you first...
by Sally Krueger | Feb 25, 2022 | Other
Sally Krueger, Chief PR and Content Strategist, Rooster Strategic Solutions It started with a phone call from a fan. This customer loved our client’s products, had amassed a sizeable following on social media, and wondered if there was an opportunity to work as a paid...
by Sally Krueger | Feb 24, 2021 | Other
Sally Krueger, Chief PR Strategist, Rooster Strategic Solutions Every year, media companies survey farmers to ask what influences their purchase decisions. And every year, the same source rises to the top: Other farmers. While these discussions between farmers once...
