The fifth Ag Marketing in the Digital Age (AMiDA) session was held on Tuesday, Nov. 17, with a focus on social media that emphasized organic social, paid social and social media influencers. The discussion was led by a panel including Eric Postma from ThinkShift, Gina Steffens, a St. Louis-based consultant, and Chandler Bruns from Rooster Strategic Solutions.

The eight-session series takes a holiday break the week of Thanksgiving and returns Tuesday, Dec. 1, at 11:30 a.m. with an hour-long discussion on digital analytics.

Postma and Goodway Group’s Courtney Hacker will join Rooster’s James Arnold for the analytics event, which includes presentations and a live Q&A.
The remaining AMiDA schedule includes:

  • Analytics (Dec. 1)
  • Privacy, Regulations and Data (Dec. 8)
  • Emerging Technologies (Dec. 15)
    Registrants have full access to all sessions after they have aired.

“Our goal with this conference is to lift the collective knowledge of the agricultural industry on digital topics,” says Arnold, Rooster chief digital officer and AMiDA host. “The speakers have helped us accomplish this goal each week, both in the upfront prepared section and in the powerful Q&A portion.”

Registration cost is $299. Register at this address:

Rooster Strategic Solutions is a consultancy firm serving companies in food and agriculture. Based in Clinton, Ill., the firm has satellite offices in Kansas, Virginia, Missouri, Illinois, Georgia, Tennessee, Colorado and Texas.